The Coffee Club: One Network, One Culture, 3,000 Strong
450
Stores
3,000+
Team Members
13
Countries
%20(1).svg)
PausePlay
% buffered00:00
UnmuteMute
Exit fullscreenEnter fullscreen
Play Play
The Coffee Club has been Australia’s favorite neighborhood café since 1989. With 450 stores across 13 countries and more than 3,000 team members—including head office, franchisees, and in-store teams—leadership knew their people needed to feel connected, heard, and part of something bigger.
When Messages Were Missing—and Voices Went Unheard
A staff survey before the rollout revealed a communication drought:
- 47% of store staff reported they sometimes or never received updates from head office.
- 41% felt not connected to team members in other stores.
- 73% said they didn’t feel connected to head office staff.
The upside? 85% of them wanted a way to feel more connected—through genuine, two-way communication .
Launching a Communication Revolution—Now
Under COO Brian Finch and a coalition of communications, HR, training, and operational leaders, Enablo guided The Coffee Club to a platform rollout in March 2020—right at the onset of COVID‑19 shutdowns.
They pressed ahead—connecting over 3,000 users by July—and kept focus on what counted: giving every employee a voice.
Results That Speak Volumes
Just three months in, adoption hit goal. Today:
- 80% of team members are active users.
- 75% log on monthly.
- Surveys show 85% of store staff now receive regular updates.
- 77% feel connected to other stores.
- And 68% feel part of the head office conversation.
No Titles. Just Connection.
Nick Bryden, CEO, reflected:
“The positive effects that [the platform] has had on our network, at one of the most challenging times in its history, has been profound.”
Franchisee Anthony West added:
“With [the platform], there is no corporate hierarchy… Communication is direct and open, creating a level playing field.”
What’s Brewing Next
The team is now starting to use Campaign bot to automate messaging campaigns—like new menu launches—with targeted reach and training built in.
Want to connect your people—across roles, locations, and titles? Let’s talk about building a network where everyone’s voice matters.
IndustrY
Recreation & Travel
Locations
Australia
New Zealand
Product
Meta Workplace
Services
Implementation & Adoption