# The Coffee Club: One Network, One Culture, 3,000 Strong

450

Stores

3,000+

Team Members

13

Countries

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**The Coffee Club** has been Australia’s favorite neighborhood café since 1989. With 450 stores across 13 countries and more than 3,000 team members—including head office, franchisees, and in-store teams—leadership knew their people needed to feel connected, heard, and part of something bigger.

### **When Messages Were Missing—and Voices Went Unheard**

A staff survey before the rollout revealed a communication drought:

- 47% of store staff reported they **sometimes or never received updates** from head office.
- 41% felt **not connected** to team members in other stores.
- 73% said they didn’t feel connected to head office staff.

The upside? 85% of them wanted a way to feel more connected—through genuine, two-way communication .

### **Launching a Communication Revolution—Now**

Under COO Brian Finch and a coalition of communications, HR, training, and operational leaders, Enablo guided The Coffee Club to a platform rollout in March 2020—right at the onset of COVID‑19 shutdowns.

They pressed ahead—connecting over 3,000 users by July—and kept focus on what counted: giving every employee a voice.

### **Results That Speak Volumes**

Just three months in, adoption hit goal. Today:

- 80% of team members are **active users**.
- 75% log on monthly.
- Surveys show 85% of store staff now **receive regular updates**.
- 77% feel connected to other stores.
- And 68% feel part of the head office conversation.

### **No Titles. Just Connection.**

Nick Bryden, CEO, reflected:

“The positive effects that \[the platform\] has had on our network, at one of the most challenging times in its history, has been profound.”

Franchisee Anthony West added:

“With \[the platform\], there is no corporate hierarchy… Communication is direct and open, creating a level playing field.”

### **What’s Brewing Next**

The team is now starting to use Campaign bot to automate messaging campaigns—like new menu launches—with targeted reach and training built in.

**Want to connect your people—across roles, locations, and titles?** Let’s talk about building a network where everyone’s voice matters.

IndustrY

Recreation & Travel

Locations

Australia

New Zealand

Product

Meta Workplace

Services

Implementation & Adoption